I was talking to a friend who is a retired senior partner in a very successful advertising agency. We were discussing what drives profit and growth acceleration in companies. He explained that there are three kinds of people in companies: doers, getter-doners, and thinker-uppers.
Doers are those who execute – important certainly, but you can find and develop doers relatively easily. Getter-doners are those who make sure the work gets accomplished, setting priorities and project managing to ensure quality goals and deadlines are met. These people are harder to find, but again, can be developed or hired as needed.
The third type is the rare breed, the thinker-uppers. These are the people who develop innovative approaches, generate imaginative ideas and often use disruptive thinking to create new ways of doing things. These people are hard to find.
Senior executives are responsible for assuring the presence of all three kinds of people in the organization. Without doers, the work never gets done. Without getter-doners, the priorities are lost and the work drifts. Without thinker-uppers, profit and growth won’t accelerate.
Do you have the right people on your team? If you lack thinker-uppers, do you use outside resources to help accelerate profit and growth?
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